Wednesday, February 11, 2009

Diamonds have always been a popular gem and a symbol of wealth, love and marriage. These gems are in high demand especially with its successful marketing efforts of the diamond industry. However, with the current economic downturn consumers have been quick to reset their spending priorities and it is clear that luxury products are among the first items to be reconsidered on their shopping lists. In this situation, selling diamond jewelry can be very profitable cash for diamonds compared to other high-end luxury items.

For instance, leisure travel, luxury cars, fancy purses, furs, luxury watches, shoes are considered in the high-end category however none of these products have long term staying power of fine jewelry. This means that luxury fashion items accumulate depreciation and are discarded after a couple of years due to trend change while fancy color diamonds don’t depreciate in value and can be sold for more or around the same price it was bought.

So as you can see, there is a strong case for pink diamond jewelry for its timeless value. The giving of brown diamond jewelry should be a priority on the gift giving list because of its great expression of love and the luxury value it holds. Mark another milestone in your relationship with beautiful diamond jewelry this holiday season.